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The rise and fall of Persian drill
Few musical movements in recent decades have captured the raw tension of urban life with the immediacy and urgency of U.K. drill. Emerging in the early 2010s from the council estates of South London—particularly Brixton and Peckham—it emerged as a raw, uncompromising voice for a generation grappling with the harsh realities of life on the…
2025-04-28114Views0Comments
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Introducing Persian Psychedelia, Reborn: Dastgâmachine
In a city as multicultural and musically diverse as Toronto, it’s not uncommon to stumble across new artists and groups who are actively reshaping the current music landscape as we know it today. Dastgâmachine is no exception to this. This Toronto-based trio has created its own niche of psychedelia by combining Persian classical music with…
2025-04-28202Views0Comments
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Esfandiar Monfaredzadeh: the sound beneath the story
You’ve heard him in Gheysar, Dash Akol, Reza Motori The music hits before the story does. It curls around your ear like a whisper before the first punch is thrown, the first tear falls, the first cigarette lights. In an interview, he tells the story of where it all began. He was ten, buying single film…
2025-04-24117Views0Comments
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Fashion

AGA BIBI—Today this, tomorrow that

AGA BIBI is a fashion brand driven by the vision of… Read More

Bijan Pakzad and Michael Jordan’s Fragrance Legasy

In 1997, the collaboration between Bijan Pakzad and Michael Jordan marked… Read More

The Iconic Style of Soraya Esfandiari Lives On

Soraya Esfandiary, queen consort of Iran during the 1950s, captured global… Read More

Farah Diba: The Empress Who Defined Iranian Fashion for the World

Farah Diba Pahlavi, the former Empress of Iran, remains one of… Read More

Oud Ispahan is Back and Better than Ever

Dior’s Oud Ispahan, originally launched in 2012, has recently been reinterpreted… Read More

Revisit the Era of Googoosh with the Auction of her Iconic Fashion for Charity

In 2021, fans of Googoosh had a rare opportunity to own… Read More

Amiri and Zuckerberg to release a new wearable tech offering

In an Instagram post shared yesterday, Meta CEO Mark Zuckerberg and… Read More

Amanda Delara Honors Googoosh with Stunning Beaded Dress by Mari Hetland

Norwegian-Iranian singer Amanda Delara recently showcased a striking dress featuring a… Read More

Kimia Alizadeh teams up with Nike: a story of goals, grit, and global impact

Kimia Alizadeh, a 26-year-old Iranian taekwondo athlete, has become a symbol… Read More

A Time Capsule of Consumerist Culture

Designer Paria Farzaneh has created a striking and thought-provoking piece, named… Read More