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Farzad Ghadimi and Saeed Dehghan drop ‘Rasmi’, no skip
I first encountered Farzad Ghadimi nearly three years ago, when his debut single Shelik burst forth like a sudden spark in the dark. That track wasn’t merely a promising start—it was a declaration. From the opening bars, it was clear that a distinctive new voice had emerged in Persian rap, one that refused to be…
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“In Iran They Call Me English and in England They Ask Me Where I’m From”: Navigating Identity and Belonging in Bea Dero’s Bound by Two Homes
What does it mean to belong to two places, yet fully to neither? For many growing up in the diaspora, this sense of in-betweenness—a constant balancing act between identities, languages and cultures—is part of everyday life. “In Iran they call me English and in England they ask me where I’m from,” says British-Iranian artist Bea…
2025-04-16194Views0Comments
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How rage is reshaping Persian rap
What has long set Persian rap apart from other popular music scenes in Iran is not merely its sound or lyrical boldness, but a deeper, more ambitious undercurrent—a shared desire among its artists, producers, fans, and even digital platforms to be part of something far larger than themselves. This is a community with one eye…
2025-04-14246Views0Comments
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Fashion

Sahar Jaberian’s FYAB Collection and Tehran’s Fashion Renaissance

Sahar Jaberian, a visionary fashion designer from Tehran, is revolutionizing the… Read More

Behind-The-Scenes At Iran’s Rising Jeweller

Parsa Dayani is the man behind Zuccivo—a jewellery brand you may… Read More

ByBanoo: The Story Behind The Two Fashion Entrepreneur Sisters

In 2017, Persheng Babaheidari, a newly graduated engineer, entered the workplace… Read More

Ropak’s Visionary Approach To Gender Equality

In a world where historical gender biases have persistently relegated women… Read More

Inside Jila – Vaqar’s New Collection Pop-Up Store

The Tehran-based brand, which was shortlisted for the LVMH Prize and… Read More