In a nostalgic nod to the era when drill dominated Persian rap, Young Sudden and Ashkan Kagan have dropped their latest track, “Viral.” Despite a recent shift away from the drill style among Iranian rappers, this release harkens back to those dynamic days. “Viral” finds its place within the album “Welcome to Gambron” and comes with a visually compelling music video directed by Extradreamz, featuring the presence of Chvrsi.
One notable aspect of “Viral” is its sampling of Shadow’s track “Howdy,” injecting a familiar yet fresh vibe into the song. Ashkan Kagan’s track record of success in various collaborations underscores his versatility and prowess as a Persian rap producer. His ability to seamlessly work with artists of diverse tastes has firmly established him as a prominent figure in the Persian rap scene.
The music video for “Viral” also boasts the cameo of Central Cee, a British rapper, on “Power 106,” adding an international flair to the production. The introductory dialogue between Young Sudden and Ashkan Kagan, “We’ll go viral one day, bro,” sets the tone for the aspirational theme of the track. It speaks volumes about the ambition of the new generation of Iranian rappers to transcend the confines of Persian rap and achieve global recognition.
With “Viral,” Young Sudden and Ashkan Kagan not only pay homage to the roots of Persian rap but also signal their aspirations for broader success on the international stage. As the Iranian rap scene continues to evolve, collaborations like these serve as a testament to the genre’s adaptability and the artists’ unwavering determination to make their mark on the global music scene.