X
AGA BIBI—Today this, tomorrow that
AGA BIBI is a fashion brand driven by the vision of Mehrnoush Shahhosseini—an architect, designer, storyteller and the creative team lead behind AGA BIBI. Born in 1973 in Tehran, she grew up as the youngest of a five-member family, with two older brothers. Her father was a university professor of literature and her mother was…
Through the curious world of her viral videos, Ella Lotfi seeks to break barriers and redefine movement.
Ella Lotfi’s instagram lately begs a lot of questions. In one video, she’s at the gym using a chest press with her legs, and in another, she climbs a staircase in a manner that can only be described as being akin to an upside-down spider, while 2 other guys fall down the same staircase like…
Lost but Not Forgotten: Reviving Iran’s Flavors
I had the opportunity to speak with Shahrzad Shokouhivand, a graduate of Le Cordon Bleu pastry school, founder of L'Atelier de Shahrzad and Femme Chic Patisserie, the first Iranian to receive the esteemed L’Ordre du Mérite Agricole. As a visionary pastry chef and entrepreneur, she has been instrumental in reviving Iran’s forgotten flavors and bringing…

Young Sudden and Ashkan Kagan Drop New Single “Viral”

In a nostalgic nod to the era when drill dominated Persian rap, Young Sudden and Ashkan Kagan have dropped their latest track, “Viral.” Despite a recent shift away from the drill style among Iranian rappers, this release harkens back to those dynamic days. “Viral” finds its place within the album “Welcome to Gambron” and comes with a visually compelling music video directed by Extradreamz, featuring the presence of Chvrsi.

One notable aspect of “Viral” is its sampling of Shadow’s track “Howdy,” injecting a familiar yet fresh vibe into the song. Ashkan Kagan’s track record of success in various collaborations underscores his versatility and prowess as a Persian rap producer. His ability to seamlessly work with artists of diverse tastes has firmly established him as a prominent figure in the Persian rap scene.

The music video for “Viral” also boasts the cameo of Central Cee, a British rapper, on “Power 106,” adding an international flair to the production. The introductory dialogue between Young Sudden and Ashkan Kagan, “We’ll go viral one day, bro,” sets the tone for the aspirational theme of the track. It speaks volumes about the ambition of the new generation of Iranian rappers to transcend the confines of Persian rap and achieve global recognition.

With “Viral,” Young Sudden and Ashkan Kagan not only pay homage to the roots of Persian rap but also signal their aspirations for broader success on the international stage. As the Iranian rap scene continues to evolve, collaborations like these serve as a testament to the genre’s adaptability and the artists’ unwavering determination to make their mark on the global music scene.

Categories: Music
Hossein Filizadeh:
Related Post